Our mission is to protect the world’s salmon strongholds.
A Global Movement for Our Last, Best Salmon Rivers
We are bringing together scientists, conservationists, and people like you for a rescue mission like no other.
Wild Salmon are Under Threat
Salmon face many challenges in nature, but today’s greatest threats come from people.
Large-Scale Industrial Development
Mining, clear-cut logging, and other large-scale development represent the single greatest threat to wild salmon rivers across the North Pacific.
Dams and Other Barriers
In many rivers, wild salmon face steady incursions into their habitat through dams and other barriers—a road here, a drained wetland there—that over time have pushed many runs to the brink.
Overfishing
A century of overfishing and accidental harvest by commercial fishermen and anglers has reduced salmon abundance and genetic diversity.
Climate Change
Increasingly volatile weather conditions are heating salmon streams, destabilizing ecosystems, and increasing the risk of natural disasters like landslides.
The People Protecting Wild Rivers
From team members to vital partners, explore the stories of those who help us carry out our work every day.
Nicole Rasmussen
Fish Habitat Specialist
Will Atlas
Salmon Watershed Scientist
Betsy Krier
Restoration Manager
Jeremy Jorgens
Heiltsuk Integrated Resource Management
Mark Villers
Blue Ridge Timber Cutting
Guido Rahr: a Champion for Salmon
“Flyfishing is a portal into the natural world.”
Every movement starts somewhere. Ours was born out of the lifelong passion of our CEO and President.
Join the Movement
Subscribe to to take action and keep salmon rivers running wild.